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Redefining Professional Research & Consultancy
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CLIENT: VODACOM
A quantitative survey carried out in on behalf of Vodacom to determine peoples perceptions and attitudes towards TuzoPoints. The study was carried out in 2018. The Consultancy role was in training data collection, analysis and reporting.
CLIENT: ZANTEL
The Consultancy carried out an online campaign evaluation for Zantel Tanzania to check on the awareness, perception and understanding of the Tumia EZYPESA USHINDE campaign. This was both qualitative and quantitative
CLIENT: MWANANCHI COMMUNICATIONS LTD
Desk top research on the state of Print Media in East Africa and survey on the media landscape in Tanzania. MCL was on a mission to find out if print media has a future in Tanzania
CLIENT: VODACOM
A quantitative study on the state of the internet in Tanzania. The Consultancy carried out a national survey n=2600 to check on the level of awareness, consideration, recommendation and MFS offering of the different service providers. The survey was carried out in Jan 2019.
CLIENT: ZANTEL
Zantel wanted to test a marketing concept in the Tanzania Market, specifically in Dar es salaam and Zanzibar. The Consultancy was tasked with the qualitative survey, that involved testing the clients proposition and how it was perceived in market. Survey carried out in April 2019.
CLIENT: MARKET PULSE KENYA
Market Pulse Kenya engaged The Consultancy to conduct a survey that would explore mobile phone ownership and recency of purchase in Tanzania. The areas covered were, Arusha, Dodama, Dar es Salaam, Handeni and Mbeya. (n=480)
CLIENT: CANADIAN TANZANIAN LIMITED
A wholesalers outlet audit/ census in the 5 major towns in Tanzania, i.e. Dar es Salaam, Dodoma, Arusha, Mwanza, Mbeya. This is an ongoing survey to uncouver all wholesaler outlets in Tanzania and segment them according to categories of goods sold.